EXEED Egypt Expands Its Authorized Distributor Network with the Appointment of Eastern Trading (El Sharkawy Group) as a New Authorized Distributor in the Egyptian Market

EXEED Egypt, a subsidiary of NATCO (National Automotive Company), the exclusive distributor and manufacturing partner of the luxury automotive brand EXEED in Egypt, announced the signing of a new partnership agreement with Eastern Trading (El Sharkawy Group), under which the company will become an authorized distributor for the EXEED brand in the Egyptian market, marking the appointment of the brand’s first authorized distributor. This strategic step reflects EXEED Egypt’s commitment to strengthening its market presence and expanding its authorized distributor network to deliver a more accessible and distinguished customer experience nationwide.
This partnership comes as part of EXEED Egypt’s ongoing plans to reinforce the brand’s position in the local market and support its rapid growth by providing integrated sales and service points that meet customer expectations and address their needs in accordance with the highest standards of quality and professionalism.
The agreement includes the opening of a new integrated 3S facility in Heliopolis during June, offering Sales, Service, and Spare Parts under one roof. The new center will provide customers with a seamless and convenient ownership experience while further enhancing after-sales services, which remain a key pillar of EXEED’s strategy in the Egyptian market.
Commenting on the partnership, Eng. Yasser Saleh, Chief Executive Officer of NATCO (National Automotive Company), the exclusive distributor and manufacturing partner of EXEED vehicles in Egypt, said: “At EXEED Egypt, we continue to execute our expansion strategy through partnerships with organizations that possess strong expertise and a proven track record in the automotive sector. Our collaboration with Eastern Trading represents an important addition as our first authorized distributor and we remain committed to delivering exceptional customer experience throughout every stage of vehicle ownership—from purchase to after-sales services. The opening of the new 3S facility in Heliopolis marks a significant step toward strengthening our proximity to customers and meeting their evolving expectations.”
For his part, Amr El Sharkawy, Representative of Eastern Trading (El Sharkawy Group), expressed his pride in this partnership, emphasizing that the collaboration with EXEED represents a valuable addition to the company’s business portfolio and reflects its confidence in a brand that combines luxury, advanced technology, and world-class quality standards. He also reaffirmed the company’s commitment to delivering premium customer experience aligned with EXEED’s global standards.
This latest milestone underscores EXEED Egypt’s ongoing commitment to investing in the development of its distribution and service network, supporting the brand’s growth trajectory and enhancing its ability to meet the increasing demand for EXEED vehicles in the Egyptian market. Through these efforts, the company continues to provide comprehensive ownership experience built on quality, innovation, and customer satisfaction.