Amayer Al Asema rebrands to Capital Edge Developments and unveils Invest Mall in New Cairo

As part of its strategic expansion plans for future projects, Amayer Al Asema has announced the launch of its new brand, Capital Edge Developments. This move aligns with the company’s vision to broaden its scope in commercial, administrative, and medical projects in east Cairo while continuing its development of residential projects.
Mohamed El-Gendy, Chairperson of Capital Edge Developments, stated that Amayer had primarily specialized in developing standalone residential buildings, successfully delivering over 70 projects in West Golf, New Narges, and Bait Al Watan in New Cairo.
He said that with the introduction of the company’s new identity as Capital Edge Developments, it is now poised for a new phase of growth and development.
He added that the company aims to expand into mixed-use developments, including commercial, administrative, and medical projects. This will be done in collaboration with leading consultants in the real estate market to ensure top-tier designs and services.
He also revealed that the company plans to launch three new projects in the near future, including Invest Mall 2 in Al-Banafseg area, strategically located in a high-density residential zone, and Zone Plaza in Obour City.
He continued: “The simultaneous launch of these three projects reflects the strength of Capital Edge and its ability to execute large-scale developments in record time. All of these projects align with the state’s comprehensive urban development plan. Through these future projects, we aim to solidify our presence in the Egyptian real estate market and offer innovative, diverse solutions that meet both local and international market demands.”
Ahmed El Gendy, Vice Chairman of the company, explained that Capital Edge Developments represents the company’s new identity, backed by over 20 years of experience in the real estate market. During this time, the company has successfully delivered more than 40 projects in various locations, including Obour City and villa districts in New Cairo.
He pointed out that, in addition to expanding into commercial developments, the company is planning to launch Invest Mall, strategically located in the Banking District between North and South Teseen Street in Fifth Settlement. This project is set to be a significant addition to the commercial landscape of the area, featuring modern designs and spacious retail areas.
The mall spans over 1,100 sqm, offering units ranging from 18 to 180 sqm. The company provides flexible payment plans, starting with a 20% down payment and installments over four years, or a 25% down payment with payments spread over five years, while another option includes a 30% down payment with the remainder paid over six years.
Additionally, the company has partnered with In Commercial to manage the project and Arkan as the engineering consultant.